I'm Sarah Worrall, a UX/UI designer specialising in branding and copywriting based in Sydney.
I'm Sarah Worrall, a UX/UI designer specialising in branding and copywriting based in Sydney.
Leveraging nearly a decade of experience in digital marketing and communications, a love of art and design aesthetics, and a fascination with behavioural psychology, my recent shift to UX/UI design adopts an impactful, human-centric approach that combines functionality with visual trends to create useful, intuitive experiences that solve problems and foster connection.
Selected projects
Explore some selected projects, showcasing my dedication to connection, accessibility and inclusive design.
Expert feedback
Insights and praises from mentors and clients who I've worked with
during the early stages of my product design career.
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Tien-Ling Yeh
Product Designer & Career Foundry Mentor
"I was delighted to serve as Sarah’s mentor, and I am immensely proud of her unwavering dedication. Throughout the course, she consistently showcased her exceptional design and research skills. Her commitment to excellence is evident in her consistently high-quality achievements. Sarah not only excels individually but also generously shares her experiences and insights with others. Any team would be fortunate to have her on board."
Elise Teh
Owner, Poppy Lane
"Sarah created the perfect website for showcasing our cafe. We were thrilled with the end design of our site and branding, and continue to utilise Sarah's skills for every new design aspect of our business. If your brand needs true understanding and someone who can turn an idea into a complete campaign, Sarah's work speaks for itself."
Mel Wilson
Owner & Director, Onyx Home Loans
"Sarah was recommended to redesign our company website. She was so easy to work with, communicates really well, very open to feedback. We couldn’t be happier with our new fresh, modern, inviting website. I 1000% would use and recommend Sarah’s services to any future clients. Thanks again Super Star 🌟 "
Interested in connecting?
Let’s talk projects, collaborations, or anything design!
Interested in connecting?
Let’s talk projects, collaborations, or anything design!
Interested in connecting?
Let’s talk projects, collaborations, or anything design!